White Hat







There are two types of SEO strategies,

One is white hat SEO, which is the process of generating website traffic in
organic way (proper way) and another one is black hat SEO, which is the
process of making use of short cut methods to boost the traffic.
 Mypluspoint never promise the instant result in SEO, which is hardly possible.
 The instant result may be possible by using the black hat SEO, but it may not
produce a good result in long time.
 With a proper SEO strategies, a website can be listed in the top of the Google
search for your keywords within 6 months to 9 months depends on the
competition in that business.
 There is a huge difference between white hat SEO and black hat SEO.

Our seven white hat methods:
While deciding where the page is scanned, the Google Algorithm uses
hundreds, if not thousands, of signals. The difference between success and
failure can be understanding which variables have the greatest weight and thus
maximizing. This post will focus on areas of good results and a strong return on
investment, as I have seen it.
Mobile first:
Google also doubles over mobile, saying that "pages that don't read a user's
mobile search data when information is not readily available to a consumer," in
other words, the Google database first is mobile and if you don't get a web
page, then you probably hit SERPs. It refers in particular to websites that use
intrusive interstitial ads. If you're unsure whether your site meets the mobile
friendly criteria, log in and view the Mobile Usability Report in your Search
consoles account. Google will monitor smartphone problems, so that you can
act accordingly. Inextricably interwoven are web search and local search. 20%
of all searches have a local purpose, according to the Mobile Playbook. Among
smartphone users: 94% searched for locations 51% came to a store called 29%.
As the ability among Google to produce highly locally based results continues
to improve, it's crucial to have absolute, accurate data in one's Google My
Business profile. It remains an easy win, with less than half of all corporations
reporting their place.

Focus on user experience
Google has always helped webmasters to make a good user experience their
main focus. As the algorithm becomes "intelligent," websites which do so are
most valuable. A good experience of users goes much deeper than clean code writing.
According to the Oxford Journal, "The object of UX design in business is,
through the usability, comfort, and the enjoyment of the interaction with a
product, to increase the customer satisfaction and loyalty." Your Web site is a
product for our purposes. The aim is to determine the intention of a user and
then develop a smooth browsing methodology.
Keyword research
That's right— Research on keywords remains important. With Moz and Ahrefs,
two of the largest suppliers of SEO software, build and optimize KW tools to fill
the void by Google with less kW data at all times. Nevertheless, RankBrain has
changed the way you work and use the findings of KW studies.
RankBrain is machine learning in its heart. It allows Google to bring matters
into perspective instead of relying solely on metadata strings. Google also
understands complexities of words such as starting, synonyms and responses.
Have a content marketing plan of better version
According to the 2015 B2C report by the Content Marketing Institute, only 37
percent of respondents think that content marketing is successful. Because
content is one of Google's top two rankings, the right thing to do is really
important. Finally, this is a great opportunity for those who are willing to spend
the time to do so.
Everybody says "great content" is made, but what does that even mean? This
really has to be useful in its content, to find the right audience and then meet
the public. This must not be a rough workout. It helps in concern for your clients
and prospects. Hold "speak" search queries in mind. More than 30% of all
searches registered rich responses as at July 2015. Many of these responses
answered "who, what, where, where, why and how." Although it is nice to be in
place0 and to receive the traffic, the gain is usually short. For rich responses,
the rate is higher than 55%.
Above all, I believe that voice search is based on technology for conversational
search / rich responses. Voice is the fastest growing search type; 55% of teens
and 41% of adults use voice search already every day.
Primary benefits derived from the use of Rich Schema snippets can help users
and highlight search results.
Schema facilitates the understanding of a page by search engines.
Click-through rates are able to improve microdata.
Link building:
The day may come when the ties to rankings are less relevant, but they have
not yet come. You really do a disservice if you don't think about one of the top
two ranking variables. The important thing is to get the right connections. Links
related to your website. Links to which a human publishing examination is
necessary. The types of connections you gain.
I want to establish a resource center as my favorite approach. On almost every
sort of web site, a resource center will operate. A good resource center helps
build faith and authority in addition to attracting ties. Read my step by step
plan to develop a resource center which attracts connections and promotes SEJ
rankings.
 Mypluspoint never promise the instant result in SEO, which is hardly possible.
 The instant result may be possible by using the black hat SEO, but it may not
produce a good result in long time.
 With a proper SEO strategies, a website can be listed in the top of the Google
search for your keywords within 6 months to 9 months depends on the
competition in that business. white hat SEO, which is the process of generating
website traffic in organic way (proper way) and another one is black hat
SEO, which is the process of making use of short cut methods to boost the
traffic.

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